Writing both for readers and search engines plays a vital role in getting traffic to your blog. When you don’t focus on getting search engine traffic, you’ll lose so many readers out there. Search engine traffic is the best way to get quality traffic to your blog.
Additionally, if you are planning to incorporate other digital marketing techniques, it could be beneficial if you do thorough research on it or hire an expert. Companies such as Adverity – mix model marketing platform and similar others can help you implement your marketing plan and analyze the results to improve the existing strategies so that the company can have better ROI and conversion rate.
SEO can be one such marketing method that can help businesses target a specific type of population for better results. Here are 5 incredible SEO tips to rank better for your blog in the search results.
1. Update your blog consistently:
Search engines really love fresh and relevant content. When you update your blog twice or thrice a week you’ll get more chances of ranking higher for the desired keywords in Google. Many people also choose to update their blogs 3-4 times a month. Going that route can help you get enough time to create quality content and make it ready to be published. In the meanwhile, you can also research the trending keywords and include them in the content to get better reach. In case you don’t know how to go about finding appropriate keywords, you can take the help of an SEO agency that can analyze your blog pages and provide keywords that can help your blogs rank higher in search engines. No doubt, it takes some time to get quality exposure for your desired keywords though, but it surely works.
2. Focus on Long Tail Keywords:
The focus should be on long-tail keywords but not on keyword stuffing. Keyword stuffing is nothing but repeating the same keywords, again and again on your blog posts from top to toe. It actually kills your blog in this Google’s animal kingdom! You need to focus on trying to find the long tail keywords to rank high. They’ll get more chances of ranking higher because long tail keywords will have less competition. Moreover, they can also be used in harmony with search engine marketing strategies by tracking the number of searches, clicks, impressions, conversions, and other data for those keywords. By using the right keywords in your content and search marketing minneapolis (or wherever you are situated), you can also generate more footfall on your blog with the help of pay-per-click via Google Ads.
3. On-Page SEO is really essential:
When you want to rank better in search engines by having a brand new blog, you need to focus on on-page SEO — if you are not aware of what this is and how this can be implemented, consult an expert from Brightline, a Boston SEO company. However, if you know what the term means, then make sure your keywords are embedded in
- H1, H2, H3 tags
- Title of the post
- URL of the post
- ALT tag
- Meta description
[Read also: How To Increase Blog Traffic Without SEO?]
4. Always Interlink to Old Posts:
This is one of the smartest strategies to beat panda/penguin or any update. If you’re interlinking to your old posts, you can bring traffic to almost throughout the blog! How?
If each of your blog post is embedded with interesting articles and links, you readers will certainly read your whole content without missing one.
That’s how you can improve your blog’s bounce rate and also the user engagement on your site. Always interlink to your old posts, but make sure you’re interlinking to the relevant posts. That’s how you can manage others to read your contents.
[Read also: Importance of Keywords in Search Engine Optimization]
5. Start generating links to your blog:
Start blog commenting and guest blogging now!! Don’t wait others to link to your site. They’ll simply don’t link to you. How can they link to your blog posts when they don’t know you?
Here’s the best possible ways to get in touch with other bloggers to generate links to your own sites.
Blog commenting is the easy way to engage with others. When the blog owners that you’re commenting on find your site interesting, they’ll surely link to you sooner or later.
[Read also: Why Negative Comments are essential for Development of a Blog]
Another strategic way to generate quality backlinks is by doing guest blogging.
Try to guest post on new blogs when you’re just starting out. And always try to land your guest posts on the blogs bigger than yours. That’s how you can reach more audience, and links too!
Make your blog design SEO friendly. Blog design really matters in SEO terms. Ask any SEO expert, he will say to maintain a clutter free and user friendly blog design. That’s the importance of having a great blog design. Invest money on it. You’ll get the rewards later!
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Author Bio: I Sai Kumar is a Founder and CEO of Crunchyhub. I am a 21 Year Ordinary and a Simple guy from Hyderabad, Andhra Pradesh. I am a part time blogger and I write about How-To’s, Technology, Blogging, Internet Marketing, Social Media etc